Posted 43 days ago and
filed under Design
So E3’s on and I’m a little excited about my favourite franchise’s return next year. Some awesome concept art got released so I’ve spent a little time putting a wallpaper together.
Download Here. If you love Gears of War and have a 27” iMac like me, you’re welcome!
Posted 101 days ago and
filed under Design
Just a few little samples of work I’ve done for family recently. There are times when you have to break that golden rule and pitch in with some help.
You’ll find the process a LOT easier if you demand creative control over the project…

A fun football-themed logo which has nothing to do with the product on offer, but looks great none the less.

Website for Griggs Floors Ceramic Tile Removal and Concrete Grinding – 10 points to anyone who can guess the family business.
Posted 130 days ago and
filed under Design
Exciting stuff today, announcing the name and official website of my iPhone game; MayhemPanic
We’re into pre-release-hype overdrive now so expect plenty of updates over on the site soon. Sign up to the mailing list to find out more about what’s in store!
Posted 143 days ago and
filed under Design
After viewing the excessively awesome new trailer for Iron Man, something struck me about the identity being used to advertise the movie.
It’s not a new idea by any stretch, but on most of the marketing you’ll just see the number 2, only the end of the trailer actually states Iron Man 2.

Keeping the same typeface and similar styling (supported by obvious imagery of course!) makes branding Iron Man 2 very easy.
All the hard work was done marketing the first film, setting up consistent imagery. Choosing the type face that would represent the film and the styles applied to it. There are many examples of this, particularly in movie posters.

Spiderman 3 used the same idea, stick with an iconic typeface and style to promote all 3 films, to the point where the name wasn’t necessary.
Now obviously the large iconic imagery on these posters goes a long way to telling the audience what this is about, but there’s lessons to be learned for the common man outside of the multi-million dollar movie scene.
If you pay attention to how consistently you’re applying your brand now, you’re putting yourself in the right place for less headaches later. Every time you use your logo, the same typeface in your documents, the same kinds of imagery in your collateral; you’re helping your brand.

Posted 169 days ago and
filed under Observations
Where does littering end and the unavoidable delivery of Toowoomba’s Mail begin?
Posted 176 days ago and
filed under Design
So this is exciting. As of today I’m embarking on a new project. An iPhone game.
It’s always been a dream to make a game and so I’m going to learn first hand the highs and lows of doing so. The iPhone is the perfect platform right now with low development costs, high returns and a large audience so I can’t wait to see how it goes.
It’s in the very, very early stages right now so I can’t give too much away, but rest assured I won’t release it until it’s six kinds of awesome.
Posted 192 days ago and
filed under Tutorials
I had intended to write this up again from my old blog, but recent exposure to screen casts got me interested. I’ve inserted the YouTube video below but you’re best to watch it in HD glory over on the site itself.
This was a 1-take shot at the tutorial as well so forgive the mispronounced words and anti-Adobe ranting! Be sure to leave comments on the video if you like it.
Posted 227 days ago and
filed under Design
So I needed to design a Twitter interface for the first time ever the other day.
After making the outline of a basic Twitter page in Photoshop, I figured I’d share the resource with the internet.
Download here, enjoy in all its glorious layered form!
Posted 228 days ago and
filed under Design
Plenty of times I can design things on screen, only to be disappointed, sometimes even heart broken over the printed result. The transition from screen to paper is sometimes deceptive.
But then there’s times like this. I don’t think it translates well even in this photo, but I’m totally enamoured with the final result of these cards. Something about them is right in my wheel house.
Today is a good day to deal with print.
The views and opinions express on this blog are all original content, but should not be taken as the strict views of the business Rimfya. This blog consists of mere personal musings than exact science and is not intended to be mistaken for quality journalism.